e materi●als price has ●dropped a lot■. But we have not
mber was more t●han doubled compared○ with Janu◆ary 2009."The● booming ho●me applian●ce market has als■o boosted ●business for on-l■ine electronic stor◆es
〓cut price ◆of our popular prod●ucts. We hav
. On-line s◆tores can re●duce vario●us distributi●on and invento◆ry costs. Th■at's how e-shops ●offer more attracti◆ve prices, than■ traditional out◆lets.
e on●ly offered 〓discount i●n certain types ?/a>
Fast deliv■ery time and product● rating sys●tems have also m〓ade internet sho●pping more convenie■nt for some● consumer groups■. Xu Lei, said, "C●onsumers
-
s point out th
at th〓e price dro○p of mat
can visit● our stores anyti■me of the d■ay. We also p■ut all custom○er ratings and pr〓oduct views on○line, no matter if ●they are good o●r bad."Lu Re●nbo, Vice Chairman●, China Electronic C■hamber of Commerce,● said, "The key● competitive● advantage of an o○nline store is ■price. They〓 don't have to r○un an actual◆ store, or pay〓 any shipping ○or inventory co〓sts. That's why the ■sales prices of ■
eri◆als w -
ill not affect
● the retai◆l price imme〓
e-shops are usually■ 10 percent lower t●han in sho◆pping malls. T■here is no● actual winn■er or loser in this ■game. Virtu■al and tra●nslational shops○ can actually be v■ery complementary t■o one another◆."Some say trad
diately, b -
ecause ma○nuf
acturers u●sually buy materials● in advance. B◆EIJING, April
itio◆nal home appliance◆ shops still have ro○om to improve. Lu R◆enbo, Vice Chairman ●Chamber of Comm○erce, said●, "Traditional● stores co〓uld further diversif●y their product cat●egories. The are●as of home a〓ppliance
22 (X■inh
-
ua) -- H◆uang
Guangyu, fo○rmer chairm■a
stores i●n China ar◆e thousands of squar○e meters. But t●hose stores la●ck the products to● support the use ■of large home ap●pliances."Many■ believe compe●tition between tradi○tional and online sa●les will conti●nue, and even in●tensify, this yea〓r. Price competit●iveness will b○e key. And■ analysts expe○ct overall prices t■o drop slig◆htly as a r●esult.China's Minis■try of Indu●stry and I〓nformat
n of Gome -
Electr〓ical A
ppliances Ho●ldings, wen●t
ion T■echnology ○says home appli●ance sales in● the countryside〓 are increas○ing. The surge is ma〓inly the res●ult of the c●ountry's r●ural home applianc○e subsidy program.○ The progra○m has also help◆ed domestic ●man
on trial -
in ■Beijing T
hurs●day on charges of i●llegal business d●ealings, insider t
ufactures〓 combat the g○lobal financial ●crisis. Fig◆ures show that durin〓g the firs●t 10 months of this〓 year, sales of ho◆me appliance■s under the scheme ●reached over 27 mil●lion units.● The total rev○enue was 5■0 b
r●ading a
-
nd bribery.〓
The court heari■ng was open
illion yuan.Ind○ustry insider●s say the increasin◆g sales in the cou◆ntryside have off■set the impact bro■ught on by the● global fina●ncial crisi○s. Meanwhile●, manufacturers● have also chang〓ed their marketin○g and sale■ strategies to ■meet the surgin◆g demand from the ●home market. A●lthough China's■ home applianc●e industry● has reported a 20 ●percent drop in ◆exports this year◆, the sector'〓s t
e○d at th -
e Beijing N●o
. 2 Interme●diate People'●
otal outp◆ut remains unchan■ged from a year ea■rlier.Huang ●Wei, Vice Pr◆esident of TCL Cor〓p. said "Our com◆pany is shifting its● sales focu●s. In 2007, nearl■y 60 percent of● our product〓s were sold over●seas. The ◆r
s Court Th -
ursday mo〓rni
ng. Home applianc〓es are proving to● be hot propert◆y, ahead
ate dropped to 50 ○percent in 2008, a○nd 40 percent this y■ear."Xu Dongshen○g, Deputy Sec○retary Gen○eral of Chi〓na Household ◆Electrical A○ppliances As■soc. said "Duri●ng the first 9 mo〓nths of this● year, the combina?/p> of th■e C
hinese New Y
ear○ Holiday. ◆E
-
ound the
c reta●ilers ar
餿ion of pro
-
e launc?/span>
cou■ntry hav
fits ●earne
-
moti●on
鬶ed pro
d and taxe●
-
om◆ers,
s to entice cust
s paid by th
-
ional〓
but the sales a○re
